Most independent home care owners struggle to get consistent referrals from facilities. Our team builds and installs a done for you referral system: targeted email sequences plus monthly printed authority materials that turn cold referral sources into warm relationships, so you spend less time chasing and more time growing.
You are driving around doing random drop ins and hoping someone remembers your name when they have a patient to discharge. Meanwhile, the big franchise down the road has a marketing team. You have a to do list you never get to.
You show up at facilities when you have time, leave a flyer, and hope for the best. There is no system. No follow up. No way to know what is working.
You have talked to marketing companies. They use jargon you do not understand, they want a 6 month commitment, and you quietly wonder if any of it actually works.
Between caregiver scheduling, client intake, and payroll, marketing always gets pushed to "next week." And next week never comes.
A discharge planner needs to place a patient today. They call the agency that stayed in front of them. If that is not you, you lost the referral before you even knew it existed.
We do not sell marketing theory. We build and install a working email referral system tailored to your territory, your agency, and the facility types that matter most to your business.
25 to 40 referral partners in your territory (SNFs, ALFs, hospitals, rehab centers) with verified contacts for the decision makers who actually control referrals.
5 to 7 email templates customized to your agency, your territory, and each facility type. Written in your voice. Compliant with referral agency language standards.
Your email platform configured with sequences loaded, scheduling set, and tracking enabled. We use HubSpot or Mailchimp depending on what fits your operation.
A 30 minute recorded strategy session walking you through how to use the system, when to follow up by phone, and how to convert email familiarity into in person meetings.
One round of revisions after your first two weeks of sends based on open rates and replies. We fine tune subject lines and messaging based on real data.
Do not have time to run the sends yourself? We handle the scheduling, monitor results, and send you a monthly report showing exactly what is happening.
"We did not learn this from a marketing textbook. Our team built this system for our own home care agency in North Carolina, tested it in our own territory, and watched it generate 47 new facility contacts and 12 booked meetings in 90 days. Now we install it for other owners."
No six month contracts. No mystery retainers. You pay for the system, we build it, and you own it.
Most marketing agencies that serve home care have never worked a day in home care. They do not understand the difference between a registry model and an employer model. They say "our caregivers" in copy that is supposed to represent a referral agency. They do not know what a discharge planner actually cares about.
We do. Because our founding team runs a home care agency in North Carolina. We have sat in the same chair you are sitting in. We have dealt with caregiver no shows, last minute client cancellations, and the constant grind of trying to grow while managing operations.
That is why this system works. It was not designed in a conference room. It was built in the field, by a team of Doctors and marketing professionals, for an agency exactly like yours.
Book a free 15 minute strategy call. We will look at your territory together and tell you exactly how many referral partners you should be targeting.
Schedule Your Free Call